The WP Affiliate Platform can be used to capture leads (potential customers) so you can award the appropriate commission to the referrer later once you have made some money from the lead. The WP Affiliate Platform can be setup to be used with the following two types of Pay Per Lead affiliate model You pay the referrer a commission for every lead that the affiliate sends your way (the commission is awarded when the lead takes an action on your site e.g. submits a contact form) You pay … [Read more...]