Affordable, easy to use, professionally coded and always updated

WordPress eStore Plugin – Complete Solution to Sell Digital Products from Your WordPress Blog Securely

1. Do you sell, or want to sell, digital downloads, digital content, products or services from your WordPress site on Autopilot while maintaining total SECURITY of your digital asset?

2. Are you frustrated with the e-commerce WordPress plugins you’ve looked at? Do you want a plugin with reliable customer service (where your questions get answered and issues get addressed)?

3. Do you hate the thought of paying ongoing fees and commissions to sell via a third party web site?

4. Do you hate having to buy many expensive addons after you install a shopping cart? and then pay a yearly fee to upgrade?

If you are still reading, then the WordPress eStore plugin may be just what you need!

Plugin Summary

In a Nutshell… this powerful, sleek and conversion oriented WordPress shopping cart plugin allows you to sell any type of digital products and services from your WordPress powered site securely with complete automation.

Your customers will love the hassle free checkout experience offered by the WP eStore Plugin.

Once you set it up, the whole process (the buying, payment verification, and the delivering of the product(s) without revealing the real URL of the product) works on auto-pilot. You can view a simple overview of the WP eStore’s digital delivery operations here.

Yes, you can sell physical (tangible) products with this plugin too as long as you don’t need complex shipping options.

Thousands of internet marketers use this plugin to sell their products from landing/sales pages.

Plugin Features

Below are just some of the notable features of the WP eStore Plugin (you can view a full list of features here):

  • Digital content security

    Security of Your Digital Asset

    Automatic instant digital product delivery upon payment through dynamically generated encrypted download link. This way the actual location of your digital product never gets revealed. The link expires after a configurable amount of time or specified number of downloads which ensures the security of your digital asset.

  • sell any type of products

    Sell Anything

    Sell services, tangible and non-tangible products from your site. For example, you can sell digital downloads, videos, music, photos, subscriptions, tickets, serial numbers, web hosting, collect membership fees, and much more.

  • wordpress download manager

    Secure Download Manager

    WP eStore allows you to embed secure download now buttons for your free downloads (this will prevent hot linking to your files). You can also collect the user’s email address in exchange for the download (helps you build an email list).

  • Easy Checkout

    Easy Streamlined Checkout

    Simplest one-click checkout through PayPal, 2Checkout, or Manual Payment. Customers can pay using a credit card or PayPal account. Don’t lose your customers to a complicated checkout system. Read the benefits of an express checkout system.

  • Lightweight shopping cart

    Lightweight Shopping Cart

    WP eStore is a lightweight shopping cart solution. This lean shopping cart structure ensures that the plugin will not slow down your site.

  • Multisite license icon

    Multi Site License

    When you buy the WP eStore plugin you can use it on as many sites as you own (you gotta love that!). There is no “Developer Option” here. One low price entitles you to use the plugin on all of your sites.

  • icon

    Ease of Design and Usage

    WP eStore seamlessly blends into your existing WordPress theme. You have the freedom of placing a Buy or Subscribe button for a product or service anywhere on your blog. Read the design overview here.

  • Autoresponder icon

    Autoresponder Integration

    It can be integrated with Autoresponders (AWeber, MailChimp, GetResponse, Mad Mimi). This way the customers automatically get signed up to your list/campaign for email marketing purpose.

  • Elegant product display templates

    Elegant Product Display

    WP eStore comes with elegant product display templates which you can use to display your products. Checkout the available fancy product display templates here.

  • Shortcode library

    Extensive Shortcode Library

    With the library of shortcodes WP eStore provides, you can customize your WordPress ecommerce store exactly the way you want it. Designing your online store has never been easier. Checkout the available eStore shortcodes here.

  • addons and extensions icon

    Lots of Free Addons

    WP eStore has many free addons that you can use to extend the cart behavior in various ways. You get access to all the free addons and extensions when you purchase the eStore plugin. See the addons list here.

  • payment gateway icon

    Lots of Payment Gateways

    The eStore plugin has free integration with a lot of popular payment gateways including PayPal,, 2Checkout, Google Wallet, BitCoin via BitPay, Braintree, eWay Rapid 3.0, Offline payment method (payment via cheque, cash or bank transfer). There is a premium gateway module to add even more payment gateways if needed.

  • buy now type button icon

    Create Buy Now Buttons

    WP eStore allows you to create buy now type buttons that offer a super fast product checkout. This type of button allows your customers to purchase a product without having to add it to the cart.

  • PayPal subscription button icon

    PayPal Subscription Button

    You can create PayPal subscription buttons so you can charge recurring payments for a product or service.

  • free upgrade icon

    Free Future Upgrades

    Free future improvements and upgrades (there is no annual fee). You will always have access to the latest version of the plugin for free.

  • icon

    Plugin Stability

    Our plugin code-base is very stable. We put a lot effort into testing and developing our plugins so it doesn’t break your site after you upgrade.

  • save and retrieve cart icon

    Save and Retrieve Cart

    Ability to allow your customers to save their shopping cart content so that it can be retrieved at a later time.

  • serial key icon

    Sell License or Serial Keys

    You can configure a product with a bunch of serial numbers or license keys and the plugin will dispatch it to the customers upon purchase of that product. This feature can be useful to sell tickets too. View details here.

  • discount coupon icon

    Discount Coupons

    Create standard or conditional discount coupons using the discount coupon functionality. Use it to allow your customers to buy your products at a discount.

  • re-download digital item icon

    Customer Purchase History

    Show customers their purchase history. They will be able to see which products they purchased from you in the past. Also allow them to re-download the digital items they purchased.

  • sell via a link icon

    Sell Using a Link

    You can use this plugin to sell your products via a link. This can be very useful if you have created a landing page using a landing page creator software and you just needed a link to accommodate the item purchase process.

  • pay what you want price icon

    Pay What You Want Price Option

    You can enable a “pay what you want” or “custom” price option for your products so the customers can enter the amount they wish to pay for the item. You can specify a minimum amount for the custom price also.

  • amazon s3 integration icon

    Amazon S3 Integration

    Can be integrated with Amazon S3 so that the downloadable files can be stored on your Amazon S3 account and served via secure encrypted download links.

  • analytics ecommerce tracking icon

    E-Commerce Tracking

    Integrates with Google Analytics eCommerce tracking. Your product sales will be tracked in your Google Analytics account (if you are using one).

  • create donate now button icon

    Create Donation Buttons

    WP eStore allow you to create PayPal donation buttons to collect one-time or recurring donations for a cause.

  • download link shortening icon

    Shorten Encrypted Download Links

    You can choose to deliver a shortened version of the encrypted download links. The links are shortened using the free Bitly link shortening service.

  • ssl certificate icon

    Works with HTTPS Pages

    WP eStore works with https pages out of the box (useful if you are using an SSL certificate on your website).

  • pricing table icon

    Use inside a Pricing Table

    WP eStore plugin is very handy when you need to put Buy or Subscribe buttons inside a price list or pricing table of your landing page.

  • product grid display icon

    Product Grid Display Option

    Ability to list your products on a page using a grid display. There are a few pre-configured grid display templates for your to use.

  • icon

    NextGen Gallery Integration

    Can be integrated with the NextGen Gallery Plugin to create a Digital Photo Store from the NextGen Gallery to sell photos from your WordPress site.

  • security plugin icon

    WP Security Plugins

    WP eStore is compatible with most popular WordPress security plugins (including our free All In One WordPress security plugin).

  • WP eMember icon

    WP eMember Integration

    Can be integrated with the WP eMember plugin to create a WordPress store with membership capability. Creating a membership site with the WP eMember plugin is very easy.

  • Affiliate icon

    Affiliate Software Integration

    Can be integrated with the WordPress Affiliate Software Plugin. So if you decide to boost your sales by introducing an Affiliate Program later then you just have to activate the affiliate plugin.

  • updated regularly

    Always Kept Upto Date

    We keep our plugins upto date to work with the latest version of WordPress. We have been doing this for 5+ years so rest assured that our plugins will always be compatible with any future WordPress updates.

  • Shopping cart documentation

    Detailed Documentation

    Scared of getting worthless product documentation after you purchase the product? Checkout the shopping cart documentation before you make a purchase.

  • good customer support

    Great Support

    Tired of listening to fake support promises? Checkout our customer only forum to see how we handle product related issues (usually within 24 hours). Our support forum is moderated by the developers who created the plugin(s).

View the full list of WP eStore plugin features.

Please see the documentation site to get a feeling for what this plugin can do (this will help you determine if this plugin will meet your needs).

WP eStore Plugin Demo

Click on the above live demo button to see how the Add to Cart, Buy Now and Subscribe buttons work.

live demo button

You can also watch these set of video tutorials to see how easy it is to setup and use this plugin.

You can also try the free WordPress PayPal Shopping Cart Plugin to get a feel for how the shopping cart works. PayPal Shopping Cart plugin’s checkout is similar to this plugin (it just doesn’t have a lot of the cool features that WP eStore does).

Purchase Demo Video

WP eStore Shopping Cart Screenshot

There are a few different ways to display the shopping cart. The following screenshot is one example of how the shopping cart looks when customers add product(s) to the cart:

WP eStore Shopping Cart Screenshot

Below is a screenshot of another fancy cart:


Squeeze Page Type Form

The WordPress eStore Plugin can be used to insert a squeeze page type form in a post, page or sidebar to offer a free product to build email list for internet marketing purpose (view details).

Squeeze Page Screenshot

Squeeze Page Screenshot

Documentation & Technical Support

Customer Feedback

We won’t waste your time with fake testimonials! Checkout the customer feedback page and see what some of our customers have to say about us.

Thank you so very much. I’ve just set up the new version of the plugin, and a new test PayPal button and as far as I can tell this solution works perfectly! I really can’t thank you enough. Your support has been very fast, and extremely helpful. This made my day!

Kat Landreth

You can also check the comment section below for more customer feedback.

Get the WordPress eStore Plugin Now

App Category
WordPress Plugin
Software Name
WP eStore Plugin
Date Modified
Operating System
WordPress 4.9
WordPress 3.5 or higher
A user-friendly WordPress shopping cart plugin to sell your products and services
File Format

Sell digital and non-digital products from your WordPress blog Securely. (Includes Free Lifetime Updates)

Sleep well at night knowing your digital asset is safe!

You will be automatically redirected to the checkout page once you add a product to your shopping cart. you can also find the shopping cart on the sidebar.

Frequently Bought Together

WordPress eStore + WordPress Affiliate Platform
Bundle and Save
Sale Price: $79.95 (20% Discount)
Original Price: $99.90

See the Products page for more bundled product deals.

I am not going to tell you that the WordPress eStore is the best WordPress Store plugin ever but for what this plugin does makes it gold.

If you want a WordPress Store plugin that is being actively developed and has someone behind it to offer support and troubleshoot issues then feel free to purchase this plugin.

When you buy this plugin you also indirectly support all my other free wordpress plugin development.

WP eStore Questions (F.A.Q)

If you have any questions please leave a comment below.

Comments (1032 responses)

  1. Raaj Trambadia says:

    Sorry if links are not allowed 🙂 Here’s the review – and yeah, needless to say that it’s THE BEST ECOMMERCE PLUGIN!!! Cheers

  2. admin says:

    @Rebecca, Yes eStore plugin supports up-selling. Please take a look at the following article which should help you:

  3. Rebecca Livermore says:

    Does this plugin support upsells? I offer blog writing services. I’d like to offer blog writing, but then at checkout have the person have the option to add on other things such as me uploading the blog posts to their site, social media, etc. I’m wondering how to best do that with your plugin. Thanks!

  4. Ivy says:

    @ Julianne, I am glad the plugin is working out for you and thank you for your kind words.

  5. Julianne says:

    Oh my goodness! I have gone ahead and purchased your product with a bit of trepidation to be honest, watched the tutorials, uploaded something to my shop, tested it and it is working! The last shopping cart product I installed onto my shop with my headway themes crashed the whole site, luckily I had a backup and was able to get everything back. So I was not that confident installing your eStore because of that. However, I dutifully backed up first and followed your instructions and it has worked beautifully. You have no idea how grateful I am. It was so easy. I have even got it integrated with my Aweber list especially for my customers. I am so happy!! Thanks so much, words can not describe how grateful I am. And if anyone is reading this, believe me I am not making this testimonial up, go to my site and see how “out there” it is and you will understand why I was so worried about mucking it up now that I have it looking “just so”. Thanks again, wonderful wp eStore people.

  6. Ivy says:

    @ Kat, There is no limit to the number of items you can have or sell in the eStore.

  7. Kat Fulton says:

    Hey guys! Is there a limit to the number of products that I can sell through your store? THanks =) =) Kat

  8. Ivy says:

    Yes you can add bundle packs with the eStore. This includes a digital product with a physical one. You can read more about this here:

  9. Lyn says:

    Can I make bundle packages with the eStore? I would like to bundle a digital product and a physical book together.

  10. Ivy says:

    @Lulia, I would use Amazon s3 with the eStore. You can read more about this here:

  11. Iulia says:

    I have maybe 2 – 3Gb of data (video tutorials )
    that I want to place online for sale – does anyone have a suggestion for an
    online server service (that does not cost the earth?)
    Keep up the good work!

  12. Ivy says:

    @Angela, Yes our plugins work with Genesis themes. =)

  13. angela ross says:

    does this work well with genesis theme?

  14. Ivy says:
  15. How do you skateboard says:

    Where can i download the wp-estore extra shortcodes plugin?
    Thank you

  16. admin says:

    Hi Liz, no you do not need the PayPal plugin anymore since you got WP eStore.

  17. Liz says:

    I’ve been following your instructions step by step to setup an online store for selling downloadable photos.

    I was able to integrate Paypal shopping cart plugin with the NextGen Gallery plugin.

    I just purchased eStore from your site and installed it so that I can have secure downloads.

    Question: Now that I have the eStore plugin, do I still need the Paypal plugin? It seems redundant and confusing to have both.

    Sorry if this seems like a dumb question. Thanks for all the tips! 🙂


  18. Ivy says:

    @Lim, Yes we do have something like this. I believe the following feature is what you are looking for.

  19. Lim says:

    I have a list of pre-generated license keys and I need to send one out each time someone purchases one of my products.

    So my question is do you have a feature that will allow me to do this?

  20. Just a note to say I am building a new page now and I LOVE YOU GUYS!! Love the eStore fancy Buy Now buttons and the seamless integration with Affliate Platform. Who needs anything more complicated than this? Looks great, works great, no brainer price — LOVE LOVE LOVE

    P.S. OH and your customer service is awesome too.

  21. Ivy says:

    @Jacob, I believe the following post explains what you are looking for:

    You can sell bundles that are not zipped together.

  22. Jacob says:

    This looks great, just one question:
    Is it possible to sell a bundle of files as one item, without having to .zip or .rar them together? – I’m thinking perhaps it is possible to send out several download links in one mail to the customer, even if he/she just purchased one item?

  23. Ivy says:

    @R You can choose to receive an email when a purchase happens. You can also set the information you want included in this email by using email tags.

    You can see all the email tags here:

  24. R says:

    Will I receive an email when an item is purchased or do I have to log in to view purchases?

  25. admin says:

    @Ravinder, Yes, you can use GBP. Basically, you will be able to use any currency that your payment gateway (example, PayPal) supports.

  26. Ravinder says:

    I am based in the UK and would like to charge for my products in GBP. Is this possible using this estore plug in? or does everything have to be in dollars?

  27. admin says:

    @Tejas, I am not sure what you mean by “one page per email-id” but I am guessing you mean the issue with the after payment redirection page limit per account. If that is what you mean then you don’t have to worry about it with eStore as it can dynamically set the after payment redirection page on a per transaction basis. So if you are selling products from site “A” with eStore your customers will go to a page on site “A” after payment. If you are selling some different products from site “B” with eStore with the same PayPal account, the customers will go to a page on site “B” after the payment. eStore can take care of that. You can also handle this scenario using PayPal child business accounts. PayPal lets you create child business accounts which is liked to your main account. You can have a child business account for each of your other webpage/business and process payment separately.

  28. Tejas says:

    I have a peculiar question.
    You are selling products here, thru paypal. Suppose you had another site, selling different products. Would you include those products on your paypal page or get another page (say using your partner’s email-id)? (because paypal allows only one page per email-id)

    I have seen a friend using your estore plugin, wherein a business-related code is put, so that the purchaser lands directly on that page. Paypal’s replies are foolish, hence this question to you.

    Could you please help me on this?

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