This is a tutorial for the video answers to top WordPress questions series that we have been publishing on this site to help users get started with WordPress. In this tutorial, you will learn: How to find and install themes from the WordPress Theme Repository, from within the WordPress … [Read more...] about How to Install a WordPress Theme
This is a tutorial for the video answers to top WordPress questions series that we have been publishing on this site to help users get started with WordPress. In this tutorial, you will learn: The typical way to gain access to your WordPress Dashboard, and how to change your password if … [Read more...] about How to Login to Your WordPress Site
My definition of niche: a tightly focused web site, on a very specific topic. But for some over-thinkers, they might create 184 niche sites. No need. While a niche site does have its advantages, some people that are just bounding with ideas, do not want to manage multiple sites, but still want to … [Read more...] about Ditch the Niche, Go General Instead, But Still Send Subscribers Niche Email Alerts
Have you ever wondered what makes a customer loyal? Have you ever tried to create a loyalty program to manufacture a greater bond between your brand and your customers? One last question for ya. Does your loyalty program or ones that you’ve seen others offering, look more like bribe programs? To … [Read more...] about What Is Customer Loyalty Worth?
This is a follow-up on the Google Adwords tutorials that we have been publishing on our blog. With this recent article, I intend to clear up some confusion surrounding the concepts around building successful AdWords campaigns. Has your marketing agency or marketing person touted how great your … [Read more...] about Forget CTR. Build an AdWords Campaign To Convert
Have you ever watched Shark Tank? The thing they are the most critical of is an entrepreneur who doesn’t know their numbers. So you have customers. You have sales. You know the cost of acquisition for each new customer. You even know how much it costs to create the product or provide the service and … [Read more...] about Why Is The Life Time Value of My Customers Important?
Google Analytics is the world’s most popular web analytics application, used by almost every other webmaster. According to SimilarTech, almost 61% of the top 1 million websites (Alexa rankings) use Google Analytics. However, most webmasters don’t use Google Analytics to its full potential. … [Read more...] about 7 Ways You Can Use Google Analytics To Power Your Marketing Efforts
Regardless of what the economy is doing, Any CEO’s worth their salt are always looking for ways to get more value for their dollar and strengthen the bottom line. If your company has been burned by the 20 something that you hired because they were a friend of the family or they sounded smarter than … [Read more...] about Your Top Tips For The One Person Marketing Department
Selling digital products is one of the most profitable ways of making money from your blog. As compared to freelancing and consultancy business, creating products like eBooks, video tutorials, email courses and webinars, initially requires more time. But once the product is ready to sell, it can … [Read more...] about How to Create a Digital Product That Your Readers Would Love to Pay For
Have you seen the book from Seth Godin – The Purple Cow? How can we apply that to YOUR business’ situation? You were on top of the world… and then the economy took a nose dive. You are back in the pasture with the rest of the cows. You may even have felt like you were on the truck headed for the … [Read more...] about Return of the Purple Cow