Articles tagged with: Blog Setup


Apr 3, 20128

The Importance of Buttons and Strong Calls to Action

Categories: Copy-writing, Online Marketing
The Importance of Buttons and Strong Calls to Action
Whether you are trying to convert targeted visitors to buyers, or curious web surfers to “FREE” members, the recipe you will usually need to follow when constructing your landing page is the same: that is, you must strive to have an unambiguous and clear call to action on your web page.Some Internet Marketers like to use the term “primary call to action” to refer to the most important action which you would like any person viewing that page to perform.There are also other levels of call to action types which are sometimes referred to as “secondary call to action” and “subordinate call to action” but these are lower down on the importance scale when compared to the primary call to action.The primary call to action is the ultimate goal of your landing pages and it defines the purpose of why you have that page on your site to begin with.A primary call to action should generally be represented by some kind of button although this is not strictly always the case.Human beings surfing the Internet seem to be psychologically drawn to buttons and people are almost instinctively compelled to click them if they feel that the situation calls for it.This ...
Mar 1, 201214

5 Tips On How To Make Your Blog Visitors Stay Longer

Categories: Blogging Tips, Site Optimization Tips
5 Tips On How To Make Your Blog Visitors Stay Longer
The length of time that you can keep your visitors on your website can be a crucial factor in determining how successful your blog will be.Simply getting traffic in the form of thousands of unique visitors daily is meaningless if the time they spend on your site is less than a few seconds or your bounce rate is more than 95%.There are certain things you can do in the way you present your pages and posts which will maximize the chances of your visitors sticking around for a longer period on your site.The longer people stay the greater your opportunity to monetize their visit or convince them to take your desired call to action.A call to action is an Internet marketing term which refers to the primary action that you want your visitors to take when they land on your page or website. One example of a call to action  is where you want someone to click your “buy now” button and purchase your product. Another might be that you want to get people to download your free ebook after signing up as members.Below are some tips which will help you to keep the attention of your visitors or at ...
Nov 6, 20115

Create An Email Newsletter That Makes Readers Want to Return to Your Blog

Categories: Blogging Tips, Online Marketing
Create An Email Newsletter That Makes Readers Want to Return to Your Blog
Email newsletters are a great way to boost traffic to your blog posts and grow a loyal readership. However, you better do email newsletters the right way or you risk having the recipients hit the unsubscribe button without looking back. There is a lot to creating excellent email newsletters and big companies who send them out have teams of writers, designers, marketers and computer programmers collaborating on the newsletter. This can be overwhelming for the one man or one woman blogger, but there are some tried and true methods you can use to quickly create email newsletters that make readers want to return to your blog. Make It Look Professional By Using a Template Unless you’re a coding ninja, save your time and sanity by using an email newsletter template. There are several free sources for these templates including MailChimp, CampaignMonitor and PatternHead. There are so many templates with so many different color, layout and theme choices that there is no need to personally customize and design your own newsletter in most cases. Plus, using a template ensures your newsletter will look professional and without misplaced lines of code, which is the most important factor. Make It Look Not Like Spam There are a ...
Oct 8, 201111

How the Word “Leverage” Can Increase Your Blog’s Income

Categories: Blog Setup, Blogging Tips
How the Word “Leverage” Can Increase Your Blog’s Income
The word "leverage" can mean different things to different people. In its most literal sense, "leverage" means gaining a mechanical advantage or power through the use of a lever. Perhaps a little more interestingly, "leverage" can also mean having the power to influence people, decisions or events (sort of like "holding all the cards"). It's also a financial term that involves making a small investment to get a big return. A common thread among all these definitions is this: using something relatively simple to get something significant in return. So what does this mean for blog owners? It's simple - use things you already have at your disposal to gain more traffic and income.Take blogger Darren Rowse's DigitalPhotographySchool.com site for example. This site is seen by over 3 million people each month and generates a decent amount of income for him. However, it wasn't always this way. In April 2006 when the site was founded, it was just a simple blog that saw 3-4 new posts a week and made only a few cents per day. Now, the growth of a blog can be attributed to many different factors: having quality content, generating a subscriber's list, good seo, etc. But ...
Sep 29, 201111

6 Tips For Writing Blog Articles Faster

Categories: Blog Setup, Blogging Tips
6 Tips For Writing Blog Articles Faster
If you are a blogger who wants to make a living from your blog, then the skill of writing is one of the most instrumental assets you can have in terms of the growth and success of your site.Regularly published quality content is king when it comes to building your blog, so with this in mind you have probably already surmised that writing will be something that you will need to do in some capacity and for an ongoing period of time.You can of course hire a writer to do your article writing for you, but for most people starting out online or doing it on the side, the best cost-effective option is to get into the habit of writing the articles yourself to begin with.Apart from not having to pay writers, the other benefits are that your writing skills will improve and you will learn a lot more about the topic you are writing about and you will also hone your research skills.When you are able to write well and fairly quickly, you will find that this single skill can pave the path to your online success very rapidly. Good and fast writing skills will enable you to consistently ...
Sep 19, 20115

5 Lesser Known Advantages of Creating Your Own Products

Categories: Make Money, Shop Admin Tips
5 Lesser Known Advantages of Creating Your Own Products
If you are currently running your own blog or doing some freelance work online you might want to consider the prospects of creating a product to supercharge and complement what you are already doing.The types of products you can create can range from information or training material in the form of pdf files or videos to software or bundled services packaged up as products.When you have an online business, the main advantages of creating your own products are obvious. For instance selling products online enables you to market to a potentially huge audience for a fraction of the cost of doing it the traditional “retail” way where you own a physical store.The scalability of selling products online is simply unbeatable. You literally have a world-wide audience to sell to.There are other perks to creating products online which may not be as obvious, particularly if you are the person who currently runs an online service-based business where you get paid hourly or in lump sums.Productizing certain portions of your business can reap you many rewards and give you even greater leverage with your audience.Below are 5 not so obvious side-benefits of creating your own products for your online business:1. Having your ...
Aug 26, 201111

How Focus Can Help You Build a Successful Blog

Categories: Blog Setup, Blogging Tips
How Focus Can Help You Build a Successful Blog
I recently did a time management course and there was something which I heard the speaker say which really resonated with me. He said that when it comes to time management, you don’t really manage time, but you manage yourself instead. The amount of time available is always the same, sort of like a constantly flowing river, but what is not the same is what you do with the flow of time and how you use it to make your life or online business a success.So when it comes to blogging or other online businesses, the area which is key to your success is the amount of focus you have when doing your work. Focus determines how effectively you use time, and lack of focus usually leads to wasted time.There are two main aspects of focus: 1. Quality of focus This refers to where you are putting your focus on NOW. For instance you could be intensely focused on playing a game on your computer for hours during the day, but if your aim is to build your Internet business, then the quality of this type of focus is considered to be low for the intended goal. The quality of your focus is ...
Aug 11, 20115

3 Questions Blog Owners Should Ask Themselves Regarding Their Content

Categories: Blog Setup, Blogging Tips
3 Questions Blog Owners Should Ask Themselves Regarding Their Content
Every website on the Internet contains some type of content which is aimed at attracting visitors. The motivations of website owners for enticing visitors to their site can range from sharing opinions, passions or life experiences, to converting visitors into customers or subscribers.Whatever your motives are for building your blog, there are certain questions you should ask yourself regarding your content in order to determine whether you’re maximizing the potential of your blog’s success.Listed below are what I believe to be the 3 most important questions you should be asking yourself regarding the content of your blog:Does your content provide value, or an informative or educational benefit? If your blog is not offering people something interesting, informative or of value which will save them time, or money or perhaps a solution to a problem, then the chances are that you will struggle to gain readership. So if you already have a blog which is getting hardly any visitors then maybe you should do a quick analysis or inventory of your content to see how you can make it more useful. There are many things you can do to provide such value to your readership.For example:You can save your readers the time of ...
Aug 1, 20114

The 5 Fundamentals of Email Marketing

Categories: Blogging Tips, Online Marketing
The 5 Fundamentals of Email Marketing
One of the most effective vehicles for marketing a product or service from your blog, is email. Email is a fantastic medium which you can use to offer your services to your target audience or potentially get your email subscribers to do the marketing for you by forwarding your emails to their friends or other like-minded people.This article has one section on autoresponder service. If you are not using an autoresponder service already then the what is an autoresponder and why use an autoresponder article should help you get up-to speed.Below are 5 important things you should consider if you want to be effective with email marketing. 1. List building Before we go on I want to define what list building means.A list is a term that most Internet Marketers use to refer to the collection of email addresses which have been voluntarily obtained from subscribers. Therefore “list building” refers to the process of collecting email addresses from people visiting your blog.There are a lot of products out there (some of which are quite expensive) which teach the art of list building as it applies to Internet Marketing. But in actuality, it simply boils down to getting traffic ...
Jul 21, 20116

The 3 Ingredients of The Secret Sauce of Successful Blogging

Categories: Blog Setup, Blogging Tips
The 3 Ingredients of The Secret Sauce of Successful Blogging
With millions of blog websites already in existence and many more sprouting daily, you might already be aware that there are a relatively small number of incredibly popular and successful blogs out there on virtually any topic you care to think of.When you visit a number of these successful blogs you quickly see a common thread - there is a certain quality inherent in most of them and furthermore, they provide something useful or amusing for the people who follow or visit them.Conversely you may have also come across a disproportionately larger number of not-so-good blogs that don’t seem to provide any usefulness or make any sense because they are so poorly put together or badly written or jammed with so many spammy advertisements that the first word that comes to mind when you see them, is “junk”.So it might not surprise you to know that the number of poor quality blogs far outnumbers those that are even remotely useful or interesting. When I first came to this realization I was excited because this means that the opportunity for people like you and I to produce a blog which shines amongst the competition should be fairly achievable given that the ...
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