Securing your membership website not only protects your sensitive information but also that of your members. A secure site is more likely to earn the trust of potential members and in turn can increase your revenue. Even if you do not believe your membership site is worthy of hacker attempts,
A Selection of E-commerce Platforms For Non-WordPress Sites
At Tips and Tricks HQ we predominately work to produce solutions for WordPress users. Although we believe WordPress is one of the top solutions for an online business, we also understand that sometimes people need a non-WordPress solution. We have put together a list of 'pay-per-month' style
PayPal or Stripe – Which One is Better for My E-Commerce Site?
When setting up an e-commerce website, one of the first questions that comes to mind is 'Which payment gateway should I use?'. The majority of us have heard of PayPal, a long serving processor of online payments but have you considered Stripe? These companies reputable business practices, free
Customizing the Payment Button Styles of the Stripe Payments Plugin
In this tutorial I am going to show you how you can customize the payment button styles of the Stripe Payments plugin. You can customize your button styling using "class" parameter of the shortcode. If it’s omitted, your button will retain the default style provided by
Write High Converting Product Descriptions for Your eCommerce Store
This is a follow up article for the how do I start a blog series that we have been publishing on this site to help users get started and create a successful blog. eCommece is growing at an exponential rate across the globe. In the US alone, eCommerce sales are expected to top $20 trillion by
A Guide To Using Pinterest for Ecommerce Marketing
Every social networking website provides businesses an opportunity to get closer to their customers, boost engagement and increase sales. But specifically for e-commerce businesses and websites, Pinterest is by far the most effective social network. If you've been ignoring Pinterest until now,
Are You There in The Zero Moment of Decision?
Want-to-know moments. Want-to-go moments. Want-to-do moments. Want-to-buy moments. They're all micro-moments, and they’re the new battleground for brands. There is no doubt that mobile has forever changed the way we live, and naturally it’s forever changed what you and I expect of the brands that
Why Is The Life Time Value of My Customers Important?
Have you ever watched Shark Tank? The thing they are the most critical of is an entrepreneur who doesn’t know their numbers. So you have customers. You have sales. You know the cost of acquisition for each new customer. You even know how much it costs to create the product or provide the service and
9 Powerful Tips for Using Facebook To Boost Your Ecommerce Store
With more than 1.5 billion registered users, a figure continuously rising, Facebook is a social networking powerhouse. It’s worth more than the annual output of many countries and has users from all across the globe. The amount of data Facebook has, and the detail with which people willingly share
How To Boost Your Ecommerce Sales With Effective Twitter Marketing
Twitter is any marketer's dream platform. With more than 284 million active monthly users and a monthly volume of more than 500 million Tweets, Twitter allows businesses of every size to monitor their target customers closely, engage them regularly and drive more sales. For e-commerce businesses