How to Add Google Analytics to WordPress

Adding Google Analytics to WordPress is a painless process. There are numerous ways to do it. Today, we will follow some simple steps to get it added. There is a plugin in the WordPress Plugin Repository that allows us to not only add the Google Analytics code, but load it in such a way that […]

How to Add Your Site to Google Search Console

Adding your web site to the Google Search Console, formerly called Google Webmaster Tools, will allow you to monitor your site’s performance in Google Search results. You can also see how Google sees your site, including your site’s relevance for Rich Cards and Accelerated Mobile Pages. In this tutorial, you will see: How to setup […]

How to Add AdSense to WordPress

In this tutorial, you will learn: How to verify your web site in your AdSense account. How to activate Site Authorization to prevent abuse of your AdSense code by sites that don’t belong to you. How to add automatic placement of AdSense ads for mobile and desktop visitors (called Page-level ads). How to test AdSense […]

The AdWords Bidding Strategy for Faster ROI

Hello again. Since I’ve been involved with Pay Per Click (PPC) advertising using AdWords for a while now, I have written several articles on the topic from keywords to building a campaign and even the process of setting up a partner profile and AdWords MCC. My time on the Google North American AdWords Agency Support […]

How To Ensure That Your Blog Is Never Penalized By Google

Search Engine Optimization (SEO) is the most effective technique for attracting relevant and high volume traffic from search engines. Ranking on the first page of Google for competitive keywords in your niche, can open floodgates of traffic to your website. However, while optimizing your website, you need to make sure that all your SEO activities […]

7 Ways You Can Use Google Analytics To Power Your Marketing Efforts

Google Analytics is the world’s most popular web analytics application, used by almost every other webmaster. According to SimilarTech, almost 61% of the top 1 million websites (Alexa rankings) use Google Analytics. However, most webmasters don’t use Google Analytics to its full potential. Studies indicate that almost 80% of ecommerce retailers use Google Analytics incorrectly. […]

How to Select Keywords For Google AdWords

Few weeks ago I wrote an article on getting the most out of your Adwords account. In this article I will share some tips on how to select keywords for Adwords. A good place to start with search engine marketing (SEM) is the use of keywords because that is how your customers find you, right? If […]

6 Simple Strategies to Get Blog Posts Indexed by Google Quickly

In this article I offer some tips for writing blog posts that are geared up for search engine traffic, and that are written to be shared in the social web. For the example, I will be walking through how I create a real post for a high authority health web site. I will also be […]

How to Install Google Analytics Tracking into a WordPress Web Site

This is a follow up article for the how do I start a successful blog series that we have been publishing on this site to help users get started and create a successful blog. Google Analytics (GA) is the de facto standard for tracking the statistics for properties on the web. It is free to […]

Adding an Author Image and Bio Box in WordPress, and Linking to a Google+ Profile

Attaching a bio box and an image to blog posts in WordPress can help readers identify, and perhaps gain a level of trust with the writer. The bio box can serve many other purposes as well. In standard article marketing and even guest blog posting, the author/bio box can help with SEO when links are […]